workshop SESSION  2nd oCTOBER

Sala Rossa 1

14.30 - 15.30
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15.30 - 16.30
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Sala Rossa 2

14.30 - 15.30
Yahoo Italia

Smart Mobile, showrooming and multichannels. Opportunities for companies to leverage the new consumer habits.

Andrea Boaretto

Head of Marketing Project School of Management del Politecnico di Milano

Paola Patrini

Research & Insights Manager Yahoo! Italia

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15.30 - 16.30
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16.30 - 17.30
Camera di Commercio Milano

To be innovative: development tools to support businesses.

Francesco Mantegazzini

Head of Business Development and Investor Relations, Gruppo 24 ORE

Gabriele Venier

CoFounder Visup Srl

Valeria Baggia

CEO Kook Sharing

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Sala Blu 1

14.30 - 15.00
ContactLab

Anatomy of an email

Arianna Galante

Director of Agency Department

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15.00 - 15.30
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15.30 - 16.00
ActValue Consulting & Solutions

Behind the Shopping Cart.

Paolo Mosconi

CEO ActValue Consulting & Solutions

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16.00 - 16.30
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16.30 - 17.00
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Sala Blu 2

14.30 - 15.00
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15.00 - 16.00
Mimesi

Press, Web, Social: multichannel monitoring for integrated communication

Vincenzo Cosenza

Social Media Strategist at Blogmeter

Viviana Venneri

Responsabile Marketing at Blogmeter

Liliana Colombo

Responsabile Marketing portafoglio ectoparassiticidi e prodotti OTC

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16.00 - 17.00
Getty Images

Immagini e Video: come i brand usano contenuti visivi d'impatto per far crescere il proprio business online

Nicola Ghezzi

Marketing Director, Southern Europe & Benelux per Getty Images e iStock

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17.00 - 18.00
Ebuzzing

Antonella La Carpia

Marketing & PR Director Ebuzzing Italia

Francesca Lerario

Sales Director of Ebuzzing Social Italia

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Sala Gialla 1

14.30 - 15.00
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15.00 - 15.30
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15.30 - 16.30
LinkedIn

LinkedIn: The Transformational Power of Employer Brand

Marcello Albergoni

Country Manager Italy & Spain Linkedin

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16.30 - 17.30
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Sala Gialla 2

14.30 - 15.30
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15.30 - 16.30
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16.30 - 17.30
PerforMedia

Matteo Antonelli

PerforMedia

Marco Caradonna

CEO SimpleAgency

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Sala Gialla 3

14.30 - 15.30
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15.30 - 16.30
Pointstic

Mobile, Retail and Brands: the future is already here with Pointstic.

Antonio Giannetto

CEO Pointstic

Fabio Pezzotti

President Pointstic

Giorgio Marandola

Business Dev. Manager Pointstic

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16.30 - 17.30
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workshop SESSION 3rd oCTOBER

Sala Rossa 1

14.30 - 15.30
Art Directors Club Italiano

Digital Storytelling

Paolo Guglielmoni

Creative Director&Founder hungry ideas, Executive Councellor ADCI

Paolo Iabichino

Creative Director di OgilvyOne e OgilvyAction

Maurizio Sala

Creative Director & Partner Bitmama

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15.30 - 16.30
IED MILANO

Digital In The Round: between East and West, between Culture and Media

Guido Ghedin

Analysis & Research a Young Digitals

Antonio Incorvaia

Coordinatore Master in Digital Media Management - IED Milano

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Sala Rossa 2

14.30 - 16.00
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16.00 - 16.30
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Sala Blu 1

14.30 - 15.00
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15.00 - 15.30
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15.30 - 16.00
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Sala Blu 2

14.30 - 15.00
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15.00 - 15.30
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15.30 - 16.30
PrimeWeb

Evolve the Web Site to enhance the online user experience

Fabio Giulio Pirrotta

Sales and Marketing Manager

Ivan Montis

General Manager at San Paolo Digital at Gruppo Editoriale San Paolo

Lavinia Fazio

PR & Digital Strategy Pupa

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Sala Gialla 2

14.30 - 15.30
Editori Digitali

Multichannel Advertising: how Editori Digitali can take advantages from the new technology

Roberto Barberis

Simply Adv Director (Gruppo Dada)

Massimo Pattano

Marketing & Sales Simply ADV (Gruppo Dada)

Francesco Apicella

CEO APIWEB SRL / Atuttonet

Gian Luca Benci

Managing Director Alias2k

Sara Buluggiu

Digital Director of Vivaki Italy

Edoardo Negri

Head of Sales Tradedoubler

Nino Ragosta

CEO Quadronica

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15.30 - 16.30
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Sala Gialla 3

14.30 - 16.30
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